Expanding a website internationally seems like a natural next step for lots of businesses these days. More markets, more customers, more revenue. It’s an exciting...

Got a voice note last night from my mate. He’d been having a pint, talking SEO, when his mate, who runs a small plumbing business,...

Redirect mapping has always been one of those tedious but necessary parts of technical SEO. Whether it’s a site migration, a rebrand, or restructuring URLs,...

I’ve spent pently of time working with structured data implementations, and recently (in the last 12 months) one thing that keeps coming up is the...

For a long time, I charged £35 per hour for my freelance SEO work. It felt like a fair compromise. I have a full-time role,...

SEO is not an easy career. It is not a quick way to make money and it is not something you can master overnight. It...

SEO gets thrown around a lot. Some people think it is just about getting to the top of Google, others assume it is all about...

I knew OpenAI was pay-as-you-go, but I did not expect them to take my credits away just because a year had passed. I had topped...

Launching a site with 100,000+ URLs is a reality check. Just because the pages exist, it does not mean Google will rush to index them....

XML sitemaps should be one of the easiest wins in technical SEO, but too often I see them working against a site rather than helping...