Google’s Natural Language API is seriously underrated in SEO. It gives you insight into how Google might interpret a piece of content beyond just keywords,...

There’s a growing discussion in SEO and AI circles about a small but potentially important text file: llms.txt. On the surface, it looks familiar. Like...

Join us for the next TechSEO North webinar as we dig into the technical side of digital PR. 📅 Thursday 17th July, 4pm (UK time) We’re...

Technical SEO sounds complicated from the outside. And to be fair, sometimes it is. But you don’t need to be an expert to notice when...

I’ve built a new free tool for the technical SEO community: the SEO Security Header Checker. It’s designed for a specific job; to audit key...

Last week in Leeds (Thursday 5th June 2025), I had the privilege of speaking at the second in-person TechSEO North event. And I don’t use...

Had a blast at Manchester DM on Thursday night (1st May 2025). A proper room full of smart marketers, great energy, and some sharp questions...

You see HTTP status codes every day in logs, audits, tools and error messages, but most people never stop to ask where they came from...

I’ve been thinking about Model Context Protocol (MCP) and what it could mean for technical SEO monitoring and support. What is a MCP Server in...

Search is changing, and not quietly. Google’s AI overviews are now mostly rolled out across core search results in the USA and UK. They’ve said...