Last night I spoke at The Magento Smackdown in Manchester. My first time presenting at a developer event. I’m used to standing in front of...

I asked this recently on LinkedIn and got silence. So let’s dig into it properly here. The question is simple: do LLMs and AI assistants...

Backlinks still sit at the heart of SEO. That much we can all agree on. They remain one of the strongest signals in Google’s ranking...

If you’ve ever tried crawling a Shopify site at scale, you’ll know how quickly those dreaded 429 Too Many Requests errors can derail your audit....

Every now and again I take a break from the serious side of technical SEO and dive headfirst into side projects that are more about...

We’re heading to Sheffield for the final TechSEO North of 2025, and it’s shaping up to be a brilliant evening of technical SEO talks, networking,...

2025 marks the 30 year anniversary of the cult classic film Hackers – the very movie that first got me into tech. I’m looking at...

Google’s Natural Language API is seriously underrated in SEO. It gives you insight into how Google might interpret a piece of content beyond just keywords,...

There’s a growing discussion in SEO and AI circles about a small but potentially important text file: llms.txt. On the surface, it looks familiar. Like...

Join us for the next TechSEO North webinar as we dig into the technical side of digital PR. 📅 Thursday 17th July, 4pm (UK time) We’re...