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Technical SEO Services

With over a decade of experience, I am a seasoned technical SEO consultant specialising in optimising lead-generation, brochure, and e-commerce websites to unlock their full potential. I delve into the intricate technical aspects that make a website perform, identifying and rectifying issues to enhance ranking performance in Google's search results.

Why you need Technical SEO

Technical SEO is complex, demanding a range of specialised activities. As the call for faster, feature-rich websites intensifies, so do the technologies driving them. By staying at the cutting edge of these developments, I ensure your website meets best practice standards and shines in a competitive online arena.

  • Technical SEO Services
  • Technical SEO Audits
  • International SEO
  • SEO Recovery
  • Page Speed Optimisation
  • CDN Optimisation
  • Website Migrations
  • Fixes & Implementation
  • Core Web Vitals
  • Uncover New Opportunities

Technical SEO Services I Provide

Focused on fixing what's broken and preventing future issues

Comprehensive Technical Audits

  • Full crawl analysis (Screaming Frog and Sitebulb Pro)
  • Log file analysis to see actual Googlebot behavior
  • JavaScript rendering diagnostics
  • Indexation and crawl budget assessment
  • Site architecture and internal linking review
  • Developer-ready fix recommendations

Website Migration Support

  • Pre-migration technical planning
  • URL mapping and redirect strategies
  • Staging environment testing
  • Launch day monitoring and support
  • Post-migration recovery tactics
  • Platform-specific expertise (Shopify, Magento, etc.)

JavaScript & Rendering Issues

  • React, Vue, Angular SEO optimisation
  • Client-side rendering diagnostics
  • Pre-rendering and SSR implementation guidance
  • Dynamic content indexation fixes
  • Hydration and timing issue resolution

Performance & Core Web Vitals

  • Page speed optimisation strategies
  • LCP, INP, and CLS improvements
  • CDN configuration and optimisation
  • Image and resource optimisation
  • Third-party script management

Send Me a Message

Let’s start the conversation! Whether you’re ready to discuss a project or just have questions, feel free to reach out using the contact form.


Other Ways to Get In Touch

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My hourly rate is £70 (GBP) per hour, with flexible arrangements for longer-term commitments.

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Fixing the Technical SEO Gremlins

Technical SEO problems don’t go away on their own. They stack up, slow you down, and chip away at performance. I help brands clear that technical debt and keep search engines focused on what matters.

If your site’s visibility has dipped or you’re stuck in the same crawl and index issues month after month, it’s probably not a content problem – it’s a structural one. That’s where I come in.

Pinpointing and fixing crawl and indexation blockers

Cleaning up legacy SEO decisions that no longer serve you

Solving edge cases dev teams often miss

Turning chaotic setups into scalable SEO foundations

Technical SEO Auditing

Technical SEO is What I Do Best

Some SEOs focus on content, others chase links. I specialise in the technical. I’ve completed well over 100 technical audits across eCommerce, lead gen, and B2B sites, each one helping me refine how I uncover issues and turn them into performance gains. This isn’t checklist work, it’s grounded in real experience.

Turning Technical Problems into Progress

From crawl waste to broken logic in the template, I work with what's already in place and fix what’s holding it back. Whether you’re dealing with index bloat, poor site speed, or years of SEO debt, I’ll help you get a handle on it. Clean, fast, and visible improvement.

The Same Tools as the Big Agencies, Used Properly

I run crawls with Screaming Frog, Sitebulb and JetOctopus. I cross-reference with Ahrefs, SE Ranking and GA4. The difference is I don’t hand it off. I interpret the findings myself and give you real, usable actions. No fluff, no 100 page decks, just the fixes you need.

Direct Access, No Account Managers

Need quick input? A second opinion before a deployment? I’m here for that. I stay close to the work so I can move quickly when you need clarity. You’ll never be waiting on a team to schedule a meeting to tell you they’re still looking into it.

Adapted to Fit Your Site and Your Stack

Every site has quirks. I’ve worked across WordPress, Sitecore, Hubspot, Magento, Shopify, NextJS, headless builds, legacy CMS platforms and many homegrown stacks. I adapt to the environment, work with your devs or in-house teams, and find solutions that actually fit your business. That’s the advantage of freelance experience at scale.

Real Results From Technical SEO

Some recent wins from fixing technical foundations:

+247%
Organic traffic increase
E-commerce migration
-73%
Crawl waste reduction
Enterprise B2B site
52k
Pages reindexed
JavaScript rendering fix
1.8s
LCP improvement
Core Web Vitals project

"Chris found indexation issues our team missed for months. Clear recommendations, helped our devs implement, and we saw results within weeks."

- Sarah Mitchell, Head of Digital, FinTech Startup

"Finally someone who understands JavaScript SEO properly. Fixed our React rendering issues and traffic recovered completely."

- Tom Bradley, CTO, SaaS Platform

Simple, Transparent Pricing

£70/hour

No retainers, no minimum commitment

What's Included:

  • Direct access to me
  • Clear, actionable recommendations
  • Developer-friendly documentation
  • Implementation support
  • Follow-up and validation

Typical Engagements:

  • • Technical audit: 15-25 hours
  • • Migration support: 20-40 hours
  • • JavaScript SEO fix: 10-20 hours
  • • Ongoing support: 5-10 hours/month
  • • Quick consultation: 2-3 hours

Frequently Asked Questions

How long does a technical SEO audit take?

Typically 15-25 hours depending on site size and complexity. Small sites (under 1,000 pages) can be audited in 10-15 hours. Large e-commerce or enterprise sites may require 30+ hours for comprehensive analysis. I'll provide a time estimate after our initial consultation.

Do you work with specific CMS platforms?

Yes, I work with all major platforms including WordPress, Shopify, Magento, Sitecore, HubSpot, and custom builds. I've also worked extensively with JavaScript frameworks like React, Vue, and Angular. The principles of technical SEO apply regardless of platform - I adapt my approach to fit your stack.

What's included in the hourly rate?

Everything needed to fix your technical SEO issues: analysis time, tool usage, documentation creation, dev ticket writing, meetings, and implementation support. No hidden fees or surprise charges. You only pay for the hours worked, tracked and reported transparently.

Can you help with site migrations?

Absolutely. I've managed dozens of migrations including platform changes, domain moves, and major restructures. I'll help with pre-migration planning, URL mapping, redirect strategies, testing, and post-launch monitoring. Most migrations require 20-40 hours of support depending on complexity.

Do you offer ongoing support?

Yes, many clients keep me on for ongoing technical SEO support. This typically involves 5-10 hours per month for monitoring, answering questions, reviewing new developments, and catching issues before they become problems. No contracts required - just book hours as needed.

Technical SEO Consultant

Your Dedicated Technical SEO Consultant

Technical SEO is what I’m known for. It’s the bit of SEO I love most. I thrive on solving complex issues and turning them into growth. It’s not just what I do for clients — it’s what I speak about at conferences, what I write about on LinkedIn, and what fills my blog with real-world findings and examples.

If you hire me as your technical SEO consultant, you're not just hiring a service. You’re getting talent, insight and clarity. I bring the experience of dozens of technical audits, migrations, and SEO fixes — delivered in plain English, not jargon. I work directly with your teams, cutting through blockers and helping you move faster.

I don’t shy away from edge cases or messy stacks. I’m comfortable getting stuck into log files, dev tools, pre-rendering setups and anything else that’s slowing you down. If it affects visibility or crawlability, I’ll find it and help you fix it.

And because I stay close to the work, you get someone who understands the problem first-hand — not just someone reading off a checklist or from a playbook. I’ll bring the recommendations, explain the logic behind them, and stick around to help you implement them properly.

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Solving JavaScript SEO Visibility Issues

JavaScript frameworks can power slick frontends, but they also create blind spots for search engines. If Googlebot is struggling to render your key content, or if your URLs are technically visible but not ranking, there’s usually a rendering or timing issue buried under the hood. That’s where I step in.

I help diagnose what Google sees, what it misses, and what’s breaking the handoff between content and visibility. Whether you’re using React, Vue, Angular, or a custom JS setup, I’ll help you patch the gaps and rebuild confidence in your stack’s SEO performance.

Auditing JavaScript rendering with live fetch and render tests

Helping teams implement pre-rendering or hydration fixes

Solving indexing issues caused by JS-heavy routing or navigation

Bringing visibility back to content trapped behind rendering errors

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Crawl Budget Optimisation & Server Log Analysis

If Google is wasting crawl activity on pages that don’t matter, you’re leaving rankings on the table. Crawl budget isn’t infinite. And if your site structure is messy, or your server response is sluggish, the wrong signals get prioritised.

I help businesses get control of their crawl footprint. From log file analysis to crawl maps and internal linking audits, I show you what Googlebot is really doing and where it's falling short. Then we fix it.

Analysing real Googlebot behaviour via server logs

Identifying crawl traps and wasted budget

Optimising internal linking and crawl paths

Delivering crawl strategies that scale with your site

Technical SEO Consultant

I help businesses across the UK and beyond fix technical issues, strengthen their foundations, and get more performance from their CMS or platform.

Get in Touch

Getting the Fixes Live is Where It Gets Real

Audits are great, but they only get you so far. What really matters is what happens after. That’s where I focus most of my energy, supporting teams to actually get the right fixes live. It’s no use spotting a broken template or misconfigured directive if it just sits untouched in a report. My job is to help you turn that insight into action.

I don’t just drop a list of recommendations and walk away. I write developer-ready tickets that make sense, explain the logic behind each fix, and flag what’s an immediate priority versus what can wait. I tailor the language depending on who needs to see it; whether that’s the dev team, a project manager, or a stakeholder who just wants to understand what’s going on.

If I’ve flagged something in an audit, I stay close to the implementation. I’ll check staging environments, review changes, and help your team avoid the common missteps that can cause delays or rework. If something gets pushed live and it’s not behaving as expected, I’ll dig in and help figure out why.

And because I’ve worked across so many different platforms and setups, I know how to adjust the approach depending on your stack and team structure. Whether it’s a busy ecommerce site with a dev queue or a smaller team that needs clearer guidance, I adapt how I work so it fits your setup, not mine.

This isn’t theoretical SEO. This is hands-on support that gets things moving. Clear recommendations, logical prioritisation, and the follow-through to make sure the work actually lands. That’s what gets results and that’s what I bring.

Technical SEO Services

Below covers some of the range of technical SEO services I provide, all available at a flat hourly rate. My focus is on delivering high-quality technical expertise to enhance your website's performance and search engine visibility.

Site Architecture Optimisation

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I enhance your website's structural design to improve both crawl efficiency and user navigation. By optimising your site's architecture, I ensure search engines can effortlessly access and index your content, boosting your rankings and enhancing user experience.

Crawl Budget Optimisation

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I maximise your website's visibility by ensuring search engines efficiently crawl and index your most important pages. Through detailed analysis, I optimise your crawl budget to prevent wastage on low-value pages, improving overall site performance.

Log File Analysis

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I conduct in-depth log file analysis to uncover how search engines interact with your website. This process identifies crawl issues, bottlenecks, and opportunities for optimisation, allowing us to enhance your site's performance and visibility

Structured Data Implementation

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I implement structured data markup to help search engines better understand your content. This enhances your website's visibility in search results through rich snippets, making your listings more attractive and informative to potential visitors.

Page Speed Optimisation

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I improve your website's loading times by optimising images, code, and server responses. Faster pages enhance user experience and are favoured by search engines, leading to better rankings and increased engagement.

XML Sitemap Creation

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I create and optimise XML sitemaps to ensure search engines can easily find and index all relevant pages on your website, enhancing your overall search visibility.

Robots.txt Optimisation

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I optimise your robots.txt file to control search engine access to certain parts of your website. This ensures that only the pages you want are crawled and indexed, improving crawl efficiency.

Canonicalisation

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I resolve duplicate content issues by implementing canonical tags. This helps search engines understand which version of a page is the preferred one, consolidating ranking signals and avoiding content dilution.

Technical SEO Training

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I offer bespoke training sessions to equip your team with essential technical SEO knowledge. Empower your staff to identify and resolve technical issues, ensuring long-term website health and performance.

JavaScript SEO

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I ensure your JavaScript-powered content is discoverable by search engines. By addressing rendering issues and optimising your site, I improve indexation and performance, leading to better rankings.

Mobile-First Optimisation

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With mobile devices driving the majority of web traffic, I optimise your website for mobile-first indexing. This ensures your site delivers an excellent mobile experience, crucial for search rankings and user engagement.

Indexation Management

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I implement strategies to effectively manage which pages are indexed by search engines. By controlling indexation, we ensure that only valuable content appears in search results, improving your site's relevance and authority.

Hreflang Implementation

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Expanding internationally? I implement hreflang tags to ensure the correct language or regional URL is served to users and search engines, improving your global SEO and user experience.

Redirect Management

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I manage redirects to maintain link equity and prevent crawl errors. Proper redirect strategies are essential during site migrations or restructuring to preserve your search rankings..

Server and Hosting Optimisation

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I optimise your server configuration and hosting environment to improve site speed, uptime, and security. A reliable server enhances user experience and search engine trust.

AMP Implementation

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I implement Accelerated Mobile Pages (AMP) to deliver lightning-fast mobile experiences. AMP pages load instantly, improving user engagement and potentially boosting mobile search rankings.

CMS Platform Optimisation

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I optimise popular CMS platforms like WordPress, Magento, and others to enhance their SEO capabilities. This includes plugin recommendations, configuration adjustments, and performance tuning.

Duplicate Content Resolution

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I identify and resolve duplicate content issues that can confuse search engines and dilute your rankings. By consolidating content, I enhance your site's authority and relevance.

Book Your Complimentary Technical SEO Consultation

Technical SEO Services

Technical SEO services on a freelance basis. No long-term contracts, just honest expert technical SEO.

Technical SEO Audits

A technical SEO audit uncovers underlying technical issues and highlights additional opportunities for growth.

Website Migrations

Website migrations and replatforms such as Shopify, Magento, Demandware, Umbraco, Sitecore, and many other platforms.

Not Sure If You Need a Technical SEO? Here’s What to Look For

Technical SEO issues often go unnoticed until they start to bite. You might not even be sure there’s a problem, just that rankings are sliding, conversions are dipping, or something doesn’t add up. If you’ve launched a new site and traffic’s dropped, or if Google is crawling but not indexing, chances are there’s something deeper going on under the hood.

If your pages are technically live but nowhere to be seen in search results, it’s time to ask why. If Core Web Vitals keep flagging and no one can explain what’s blocking them, you need someone who can read the signals properly. When dev teams are asking for better SEO tickets or saying “this is a frontend thing,” what they’re really asking for is clarity; and that’s exactly what a technical SEO consultant brings.

If your CMS is limiting what you can control, or if your site structure is making scaling difficult, you don’t need more blog posts. You need someone who understands crawl paths, rendering, indexation and how to work within platform constraints to get things fixed. If GA4 and GSC don’t match, or if you’re struggling to understand what Googlebot is prioritising, that’s another sign it’s time for a fresh pair of eyes.

Unlike a general SEO consultant, a technical SEO consultant gets right to the foundation. We deal with crawl depth, rendering behaviour, index bloat, canonical mismatches and duplicate variants. We know what makes JavaScript frameworks tick, how to debug pre-rendering setups, and how to keep large websites healthy at scale. You’re not getting strategy slides, you’re getting practical insight from someone who’s debugged hundreds of these problems before.

Maybe your site has grown organically over time. Maybe no one’s looked at your robots.txt in years. Maybe you’ve got 2000 redirect chains, or a legacy of bad hreflang tags. Or maybe it’s just not performing and you don’t know why. A technical SEO consultant helps you clear the clutter, reduce crawl waste, and refocus your setup on what matters most.

I’ve worked with ecommerce sites running on Magento, Shopify, WooCommerce and custom builds. I’ve supported enterprise B2B platforms built on Sitecore, Wix and homegrown CMS systems. I’ve picked apart JS framework sites using React, Angular, and NextJS. This is not about guesswork, it’s about diagnosing the root cause properly, fixing it with precision, and putting structure back in place.

So if your devs are frustrated, your content team is confused, or your site just isn’t doing what it should, get in touch. Technical SEO is what I do best and if your site’s holding you back, I’ll help you move forward.