Freelance SEO consultant in Manchester
If you run a Manchester based business turning over £1M+ a year and you want to grow organic search properly, an off the shelf SEO agency is rarely the answer. What holds most sites back is not effort, it is technical constraints, legacy decisions, and knowledge gaps between teams. This is where I tend to get involved.
The focus is technical SEO, site performance, and search visibility at scale. Usually that means sorting the foundations first, then building a search strategy that is actually supported by the website. When the basics are right, organic search becomes more reliable and it supports paid media (PPC), social media and CRO rather than fighting against them.
SEO consultant in Manchester
SEO is rarely about chasing rankings. It is usually about fixing the things that stop a website from working properly.
If users can find what they need without getting stuck or frustrated, they are more likely to trust the site and take action. That is what moves the needle.
SEO audits- Content optimisation
- International expansion
- SEO recovery
- Site performance
- Automation and workflows
- AI agent building
- Fixes and implementation
- SEO training for teams
- Opportunity discovery
Send Me a Message
Let’s start the conversation! Whether you’re ready to discuss a project or just have questions, feel free to reach out using the contact form.
Other Ways to Get In Touch
Here’s how to reach me:
- Email: [email protected]
- Phone: +44 0161 883 7720
- LinkedIn: Connect with me
My hourly rate is £70 (GBP), with flexible arrangements for longer-term commitments.
Local SEO in Manchester
Manchester is competitive. If you are not appearing for the searches that matter, customers will find a competitor instead. Local SEO is not just about rankings. It is about showing up when intent is high.
That goes further than a Google Business Profile. It comes down to solid technical foundations, well structured landing pages, and decisions backed by data rather than guesswork. The aim is simple: attract the kind of traffic that turns into enquiries and revenue.
SEO that goes beyond rankings
Getting results usually takes more than basic SEO work. It often comes down to technical performance, site efficiency, and content clarity. If a website is not delivering what it should, there will be a reason behind it.
SEO built for established businesses
Medium sized businesses need SEO that scales without creating more problems later. When growth stalls, it is often down to technical constraints, legacy decisions, or an unfocused strategy. The focus stays on changes that make a measurable difference.
Flexible SEO support
If there is already an in house SEO team or an agency in place, I can support with technical input and an independent viewpoint. Standalone audits are also available when a second opinion is needed. Happy to work under an NDA where confidentiality is required.
SEO through growth and change
As businesses grow, websites change. New markets, redesigns, migrations, and structural changes can all affect search performance if they are handled badly. The goal is to protect visibility and avoid avoidable mistakes being baked in.
SEO focused on real business impact
Search visibility only matters if it supports the business. The work is judged on outcomes like better quality traffic, stronger engagement, and clearer commercial impact.
SEO insights
I work on the parts of SEO that usually get ignored until something breaks. Local visibility, technical issues, site structure, and the boring stuff that affects results. Below are recent articles from the blog.
Who I work with
SEO is not about quick fixes or chasing numbers that look good on a report. It is about changes that have a real impact on the business. This tends to suit teams who see SEO as a long term investment, not a monthly deliverable.
I have been working in SEO for over a decade. In that time, I have seen trends come and go and plenty of money wasted on approaches that were never going to hold up. The focus stays on what makes a difference: solid technical work, clear structure, and an understanding of how search engines behave in the real world.
No freebies, no gimmicks, and no unrealistic promises. The work is priced fairly because it is hands on and it takes experience to do properly. If that is what you are looking for, we should talk.
Professional services and law firms
For law firms, accountants, and consultancies, visibility in search underpins credibility. Strong structure, reliable performance, and clear authority signals help firms stand out and earn trust before the first conversation.
E-commerce and retail businesses
Retail SEO needs to scale without breaking under its own weight. Product discovery, category structure, and technical performance all play a role in turning organic traffic into revenue.
Property and real estate agencies
Property businesses rely heavily on local visibility. Clear service pages, well optimised listings, and strong local signals help attract buyers, sellers, and investors in competitive areas.
Finance and insurance companies
Financial services search is driven by trust and authority as much as visibility. Sites need to meet strict quality expectations while still competing for high value terms.
Manufacturing and industrial businesses
Many manufacturers struggle to make complex products visible online. Technical SEO, clear product information, and sensible site structure help buyers find the right solutions and generate higher quality inbound leads.
Tech and SaaS companies
Software businesses need search strategies that keep pace with product development. Clean technical foundations, controlled indexing, and clear messaging support sustainable organic lead generation.
Healthcare and private clinics
Healthcare search relies on clarity and trust. Strong local visibility and accurate information make it easier for patients to find reputable providers and feel confident before making contact.
Education and training providers
Education providers compete on visibility, clarity, and relevance. Well structured course pages and clear intent mapping helps attract students who are actively researching their next step.
Hospitality and event venues
For hotels, restaurants, and venues, local search visibility directly affects bookings. Clear information, strong listings, and a site that works well across devices all contribute to consistent demand.
Construction and trade services
Trade businesses rely on search to support pipelines and enquiries. Clear service pages, sensible local targeting, and solid technical foundations help turn demand into real work.
Freelance SEO consultant in Manchester
Example below: Greater Manchester business I started working with in summer 2024
SEO consultancy that solves problems, not just reports them
Most businesses know SEO matters, but fewer know what is actually holding them back. That is where I tend to get involved. This is hands on work that focuses on fixing what is broken and removing blockers across the site. If a site is underperforming, there is always a reason. The job is to find it and deal with it properly.
SEO without the guesswork
A lot of SEO advice is built on assumptions rather than evidence. The approach here is data led and based on how search behaves in the real world. Sustainable SEO needs structure and technical discipline, not trends.
Fixing, scaling, and future proofing SEO
Whether a site is struggling to gain traction or needs to scale organic growth, the work is methodical and focused on performance over time.
- Fixing the foundations: Technical issues often sit unnoticed for years. Slow load times, indexing problems, and poor internal linking all limit growth. These get identified and resolved so the site can perform as it should.
- Scaling SEO for growth: SEO should grow with the business. As products expand or new markets open up, the strategy needs to keep up. The focus stays on long term growth, not short term spikes.
- Keeping SEO resilient: Algorithm updates are less of a concern when a site is built on solid foundations. The aim is to reduce reliance on loopholes and focus on consistent, sustainable performance.
SEO consultancy that works with your business
Every business operates differently. Some have in-house teams that need technical support. Others want an independent view on what their agency is doing (or not doing). The support adapts to what is needed, whether that is collaboration or working independently.
SEO in Manchester
Manchester is competitive. If SEO is going to work here, it needs to be more than a checklist.
That usually means strong technical foundations, fast and crawlable pages, and landing pages that match real intent. Do that well and visibility becomes far more predictable.
Let’s talk about your SEO
If you want to improve search properly, let’s talk. This usually starts with a quick chat to understand what is getting in the way, then a plan to fix it. If you are local, happy to grab a coffee in the city centre too.
Manchester’s biggest brands and digital marketing
Manchester is home to some of the UK’s largest digital businesses, particularly in e-commerce, retail, automotive, and finance. These companies invest heavily in digital because search visibility directly affects revenue at scale.
Brands like THG, JD Sports, Auto Trader, and AO.com show what this looks like in practice. Strong technical foundations, clean site architecture, and content designed to support real demand. It is not about tricks or hacks. It is engineering and consistency.
The same principles apply whether a business is national or local. Performance, intent alignment, and a strategy that fits how the business actually operates tend to win over time.
Why Manchester’s SEO landscape feels tougher
The concentration of strong digital businesses raises the baseline. Many companies here already have in-house teams, capable agencies, or both. That means weak SEO is exposed quickly and average work struggles to compete.
In this environment, surface level optimisation rarely holds up. What works is solid technical performance, clean internal structure, and content that genuinely matches how people search. When those pieces are in place, marketing activity has something stable to build on.
Where SEO in Manchester is heading
Search is changing. Indexing is tighter, AI driven results are influencing behaviour, and more teams are realising that SEO is not a bolt on. It touches product, engineering, content, and analytics.
The shift is not simply about AI generated content. It is about how search engines and assistants decide what to surface, what to trust, and what to cite. Clear structure, strong entity signals, and genuinely useful pages matter more as results become summarised and curated.
The advantage comes from being ahead of these changes rather than reacting after visibility drops. Businesses investing in technical foundations and credible content will stay visible. Those relying on shortcuts will feel the impact first.