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AdIdxBot

Microsoft Bing • Web Crawler
Search Respects robots.txt
#bing ads #advertising #landing pages

What is AdIdxBot?

Bing Webmaster Tools identifies AdIdxBot as the crawler used by Bing Ads. It crawls advertisements and follows their destination websites for quality control, with desktop and mobile user-agent variants. The string shown is Bing's published desktop example. Bing provides robots.txt controls and warns that matching the string alone does not prove a request is genuine.

User Agent String

Mozilla/5.0 (compatible; adidxbot/2.0; +http://www.bing.com/bingbot.htm)

How to Control AdIdxBot

Block Completely

To prevent AdIdxBot from accessing your entire website, add this to your robots.txt file:

# Block AdIdxBot User-agent: AdIdxBot Disallow: /

Block Specific Directories

To restrict access to certain parts of your site while allowing others:

User-agent: AdIdxBot Disallow: /admin/ Disallow: /private/ Disallow: /wp-admin/ Allow: /public/

Set Crawl Delay

To slow down the crawl rate (note: not all bots respect this directive):

User-agent: AdIdxBot Crawl-delay: 10

How to Verify AdIdxBot

Verification Method:
Use Bing Webmaster Tools' Verify Bingbot facility or its published verification guidance for the source IP; user-agent strings are spoofable.

Learn more in the official documentation.

Detection Patterns

Multiple ways to detect AdIdxBot in your application:

Basic Pattern

/AdIdxBot/i

Strict Pattern

/^Mozilla\/5\.0 \(compatible; adidxbot\/2\.0; \+http\:\/\/www\.bing\.com\/bingbot\.htm\)$/

Flexible Pattern

/AdIdxBot[\s\/]?[\d\.]*?/i

Vendor Match

/.*Microsoft Bing.*AdIdxBot/i

Implementation Examples

// PHP Detection for AdIdxBot function detect_adidxbot() { $user_agent = $_SERVER['HTTP_USER_AGENT'] ?? ''; $pattern = '/AdIdxBot/i'; if (preg_match($pattern, $user_agent)) { // Log the detection error_log('AdIdxBot detected from IP: ' . $_SERVER['REMOTE_ADDR']); // Set cache headers header('Cache-Control: public, max-age=3600'); header('X-Robots-Tag: noarchive'); // Optional: Serve cached version if (file_exists('cache/' . md5($_SERVER['REQUEST_URI']) . '.html')) { readfile('cache/' . md5($_SERVER['REQUEST_URI']) . '.html'); exit; } return true; } return false; }
# Python/Flask Detection for AdIdxBot import re from flask import request, make_response def detect_adidxbot(): user_agent = request.headers.get('User-Agent', '') pattern = r'AdIdxBot' if re.search(pattern, user_agent, re.IGNORECASE): # Create response with caching response = make_response() response.headers['Cache-Control'] = 'public, max-age=3600' response.headers['X-Robots-Tag'] = 'noarchive' return True return False # Django Middleware class adidxbotMiddleware: def __init__(self, get_response): self.get_response = get_response def __call__(self, request): if self.detect_bot(request): # Handle bot traffic pass return self.get_response(request)
// JavaScript/Node.js Detection for AdIdxBot const express = require('express'); const app = express(); // Middleware to detect AdIdxBot function detect_adidxbot(req, res, next) { const userAgent = req.headers['user-agent'] || ''; const pattern = /AdIdxBot/i; if (pattern.test(userAgent)) { // Log bot detection console.log('AdIdxBot detected from IP:', req.ip); // Set cache headers res.set({ 'Cache-Control': 'public, max-age=3600', 'X-Robots-Tag': 'noarchive' }); // Mark request as bot req.isBot = true; req.botName = 'AdIdxBot'; } next(); } app.use(detect_adidxbot);
# Apache .htaccess rules for AdIdxBot # Block completely RewriteEngine On RewriteCond %{HTTP_USER_AGENT} AdIdxBot [NC] RewriteRule .* - [F,L] # Or redirect to a static version RewriteCond %{HTTP_USER_AGENT} AdIdxBot [NC] RewriteCond %{REQUEST_URI} !^/static/ RewriteRule ^(.*)$ /static/$1 [L] # Or set environment variable for PHP SetEnvIfNoCase User-Agent "AdIdxBot" is_bot=1 # Add cache headers for this bot <If "%{HTTP_USER_AGENT} =~ /AdIdxBot/i"> Header set Cache-Control "public, max-age=3600" Header set X-Robots-Tag "noarchive" </If>
# Nginx configuration for AdIdxBot # Map user agent to variable map $http_user_agent $is_adidxbot { default 0; ~*AdIdxBot 1; } server { # Block the bot completely if ($is_adidxbot) { return 403; } # Or serve cached content location / { if ($is_adidxbot) { root /var/www/cached; try_files $uri $uri.html $uri/index.html @backend; } try_files $uri @backend; } # Add headers for bot requests location @backend { if ($is_adidxbot) { add_header Cache-Control "public, max-age=3600"; add_header X-Robots-Tag "noarchive"; } proxy_pass http://backend; } }

Should You Block This Bot?

Recommendations based on your website type:

Site Type Recommendation Reasoning
E-commerce Allow Essential for product visibility in search results
Blog/News Allow Increases content reach and discoverability
SaaS Application Block No benefit for application interfaces; preserve resources
Documentation Allow Improves documentation discoverability for developers
Corporate Site Allow Allow for public pages, block sensitive areas like intranets

Advanced robots.txt Configurations

E-commerce Site Configuration

User-agent: AdIdxBot Crawl-delay: 5 Disallow: /cart/ Disallow: /checkout/ Disallow: /my-account/ Disallow: /api/ Disallow: /*?sort= Disallow: /*?filter= Disallow: /*&page= Allow: /products/ Allow: /categories/ Sitemap: https://example.com/sitemap.xml

Publishing/Blog Configuration

User-agent: AdIdxBot Crawl-delay: 10 Disallow: /wp-admin/ Disallow: /drafts/ Disallow: /preview/ Disallow: /*?replytocom= Allow: /

SaaS/Application Configuration

User-agent: AdIdxBot Disallow: /app/ Disallow: /api/ Disallow: /dashboard/ Disallow: /settings/ Allow: / Allow: /pricing/ Allow: /features/ Allow: /docs/

Quick Reference

User Agent Match

AdIdxBot

Robots.txt Name

AdIdxBot

Category

search

Respects robots.txt

Yes

Quick Actions

Official Docs
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