What is Redditbot?
Redditbot is Reddit's crawler responsible for generating link previews and thumbnail images when URLs are submitted to Reddit. As one of the most influential social platforms for content discovery and discussion, Reddit's preview functionality significantly impacts click-through rates. The bot extracts images for thumbnails and generates previews that appear in Reddit's feed. It respects standard meta tags and provides special handling for media content. For content creators and marketers, understanding Redditbot is crucial as Reddit can drive massive traffic spikes when content gains traction.
User Agent String
Mozilla/5.0 (compatible; redditbot/1.0; +http://www.reddit.com/feedback)
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How to Control Redditbot
Block Completely
To prevent Redditbot from accessing your entire website, add this to your robots.txt file:
User-agent: redditbot
Disallow: /
Block Specific Directories
To restrict access to certain parts of your site while allowing others:
User-agent: redditbot
Disallow: /admin/
Disallow: /private/
Disallow: /wp-admin/
Allow: /public/
Set Crawl Delay
To slow down the crawl rate (note: not all bots respect this directive):
User-agent: redditbot
Crawl-delay: 10
How to Verify Redditbot
Verification Method:
Check Reddit's bot information
Learn more in the official documentation .
Detection Patterns
Multiple ways to detect Redditbot in your application:
Basic Pattern
/Redditbot/i
Strict Pattern
/^Mozilla/5\.0 \(compatible; redditbot/1\.0; \+http\://www\.reddit\.com/feedback\)$/
Flexible Pattern
/Redditbot[\s\/]?[\d\.]*?/i
Vendor Match
/.*Reddit.*Redditbot/i
Implementation Examples
PHP
Python
JavaScript
.htaccess
Nginx
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function detect_redditbot() {
$user_agent = $_SERVER['HTTP_USER_AGENT'] ?? '';
$pattern = '/Redditbot/i';
if (preg_match($pattern, $user_agent)) {
// Log the detection
error_log('Redditbot detected from IP: ' . $_SERVER['REMOTE_ADDR']);
// Set cache headers
header('Cache-Control: public, max-age=3600');
header('X-Robots-Tag: noarchive');
// Optional: Serve cached version
if (file_exists('cache/' . md5($_SERVER['REQUEST_URI']) . '.html')) {
readfile('cache/' . md5($_SERVER['REQUEST_URI']) . '.html');
exit;
}
return true;
}
return false;
}
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import re
from flask import request, make_response
def detect_redditbot():
user_agent = request.headers.get('User-Agent', '')
pattern = r'Redditbot'
if re.search(pattern, user_agent, re.IGNORECASE):
# Create response with caching
response = make_response()
response.headers['Cache-Control'] = 'public, max-age=3600'
response.headers['X-Robots-Tag'] = 'noarchive'
return True
return False
class RedditbotMiddleware:
def __init__(self, get_response):
self.get_response = get_response
def __call__(self, request):
if self.detect_bot(request):
# Handle bot traffic
pass
return self.get_response(request)
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const express = require('express');
const app = express();
// Middleware to detect Redditbot
function detectRedditbot(req, res, next) {
const userAgent = req.headers['user-agent'] || '';
const pattern = /Redditbot/i;
if (pattern.test(userAgent)) {
// Log bot detection
console.log('Redditbot detected from IP:', req.ip);
// Set cache headers
res.set({
'Cache-Control': 'public, max-age=3600',
'X-Robots-Tag': 'noarchive'
});
// Mark request as bot
req.isBot = true;
req.botName = 'Redditbot';
}
next();
}
app.use(detectRedditbot);
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RewriteEngine On
RewriteCond %{HTTP_USER_AGENT} Redditbot [NC]
RewriteRule .* - [F,L]
RewriteCond %{HTTP_USER_AGENT} Redditbot [NC]
RewriteCond %{REQUEST_URI} !^/static/
RewriteRule ^(.*)$ /static/$1 [L]
SetEnvIfNoCase User-Agent "Redditbot" is_bot=1
<If "%{HTTP_USER_AGENT} =~ /Redditbot/i">
Header set Cache-Control "public, max-age=3600"
Header set X-Robots-Tag "noarchive"
</If>
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map $http_user_agent $is_redditbot {
default 0;
~*Redditbot 1;
}
server {
if ($is_redditbot) {
return 403;
}
location / {
if ($is_redditbot) {
root /var/www/cached;
try_files $uri $uri.html $uri/index.html @backend;
}
try_files $uri @backend;
}
location @backend {
if ($is_redditbot) {
add_header Cache-Control "public, max-age=3600";
add_header X-Robots-Tag "noarchive";
}
proxy_pass http://backend;
}
}
Should You Block This Bot?
Recommendations based on your website type:
Site Type
Recommendation
Reasoning
E-commerce
Optional
Evaluate based on bandwidth usage vs. benefits
Blog/News
Allow
Increases content reach and discoverability
SaaS Application
Block
No benefit for application interfaces; preserve resources
Documentation
Selective
Allow for public docs, block for internal docs
Corporate Site
Limit
Allow for public pages, block sensitive areas like intranets
Advanced robots.txt Configurations
E-commerce Site Configuration
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User-agent: redditbot
Crawl-delay: 5
Disallow: /cart/
Disallow: /checkout/
Disallow: /my-account/
Disallow: /api/
Disallow: /*?sort=
Disallow: /*?filter=
Disallow: /*&page=
Allow: /products/
Allow: /categories/
Sitemap: https://example.com/sitemap.xml
Publishing/Blog Configuration
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User-agent: redditbot
Crawl-delay: 10
Disallow: /wp-admin/
Disallow: /drafts/
Disallow: /preview/
Disallow: /*?replytocom=
Allow: /
SaaS/Application Configuration
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User-agent: redditbot
Disallow: /app/
Disallow: /api/
Disallow: /dashboard/
Disallow: /settings/
Allow: /
Allow: /pricing/
Allow: /features/
Allow: /docs/
Quick Reference
User Agent Match
Redditbot
Robots.txt Name
redditbot
Category
social
Respects robots.txt
Yes