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LinkedInBot

LinkedIn Since 2011
Respects robots.txt
#social #linkedin #preview #professional
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Official Docs

What is LinkedInBot?

LinkedInBot is LinkedIn's web crawler responsible for generating rich link previews when URLs are shared on the professional networking platform. The bot extracts metadata, images, and descriptions to create engaging previews that appear in posts, messages, and articles. For B2B content and professional publications, LinkedInBot is particularly important as LinkedIn drives significant professional traffic. The crawler reads Open Graph tags and LinkedIn-specific metadata to optimize how content appears on the platform. Proper implementation ensures content stands out in LinkedIn's professional feed.

User Agent String

LinkedInBot/1.0 (compatible; Mozilla/5.0; Apache-HttpClient +http://www.linkedin.com)

How to Control LinkedInBot

Block Completely

To prevent LinkedInBot from accessing your entire website, add this to your robots.txt file:

# Block LinkedInBot User-agent: LinkedInBot Disallow: /

Block Specific Directories

To restrict access to certain parts of your site while allowing others:

User-agent: LinkedInBot Disallow: /admin/ Disallow: /private/ Disallow: /wp-admin/ Allow: /public/

Set Crawl Delay

To slow down the crawl rate (note: not all bots respect this directive):

User-agent: LinkedInBot Crawl-delay: 10

How to Verify LinkedInBot

Verification Method:
LinkedIn Post Inspector tool

Learn more in the official documentation.

Detection Patterns

Multiple ways to detect LinkedInBot in your application:

Basic Pattern

/LinkedInBot/i

Strict Pattern

/^LinkedInBot/1\.0 \(compatible; Mozilla/5\.0; Apache\-HttpClient \+http\://www\.linkedin\.com\)$/

Flexible Pattern

/LinkedInBot[\s\/]?[\d\.]*?/i

Vendor Match

/.*LinkedIn.*LinkedInBot/i

Implementation Examples

// PHP Detection for LinkedInBot function detect_linkedinbot() { $user_agent = $_SERVER['HTTP_USER_AGENT'] ?? ''; $pattern = '/LinkedInBot/i'; if (preg_match($pattern, $user_agent)) { // Log the detection error_log('LinkedInBot detected from IP: ' . $_SERVER['REMOTE_ADDR']); // Set cache headers header('Cache-Control: public, max-age=3600'); header('X-Robots-Tag: noarchive'); // Optional: Serve cached version if (file_exists('cache/' . md5($_SERVER['REQUEST_URI']) . '.html')) { readfile('cache/' . md5($_SERVER['REQUEST_URI']) . '.html'); exit; } return true; } return false; }
# Python/Flask Detection for LinkedInBot import re from flask import request, make_response def detect_linkedinbot(): user_agent = request.headers.get('User-Agent', '') pattern = r'LinkedInBot' if re.search(pattern, user_agent, re.IGNORECASE): # Create response with caching response = make_response() response.headers['Cache-Control'] = 'public, max-age=3600' response.headers['X-Robots-Tag'] = 'noarchive' return True return False # Django Middleware class LinkedInBotMiddleware: def __init__(self, get_response): self.get_response = get_response def __call__(self, request): if self.detect_bot(request): # Handle bot traffic pass return self.get_response(request)
// JavaScript/Node.js Detection for LinkedInBot const express = require('express'); const app = express(); // Middleware to detect LinkedInBot function detectLinkedInBot(req, res, next) { const userAgent = req.headers['user-agent'] || ''; const pattern = /LinkedInBot/i; if (pattern.test(userAgent)) { // Log bot detection console.log('LinkedInBot detected from IP:', req.ip); // Set cache headers res.set({ 'Cache-Control': 'public, max-age=3600', 'X-Robots-Tag': 'noarchive' }); // Mark request as bot req.isBot = true; req.botName = 'LinkedInBot'; } next(); } app.use(detectLinkedInBot);
# Apache .htaccess rules for LinkedInBot # Block completely RewriteEngine On RewriteCond %{HTTP_USER_AGENT} LinkedInBot [NC] RewriteRule .* - [F,L] # Or redirect to a static version RewriteCond %{HTTP_USER_AGENT} LinkedInBot [NC] RewriteCond %{REQUEST_URI} !^/static/ RewriteRule ^(.*)$ /static/$1 [L] # Or set environment variable for PHP SetEnvIfNoCase User-Agent "LinkedInBot" is_bot=1 # Add cache headers for this bot <If "%{HTTP_USER_AGENT} =~ /LinkedInBot/i"> Header set Cache-Control "public, max-age=3600" Header set X-Robots-Tag "noarchive" </If>
# Nginx configuration for LinkedInBot # Map user agent to variable map $http_user_agent $is_linkedinbot { default 0; ~*LinkedInBot 1; } server { # Block the bot completely if ($is_linkedinbot) { return 403; } # Or serve cached content location / { if ($is_linkedinbot) { root /var/www/cached; try_files $uri $uri.html $uri/index.html @backend; } try_files $uri @backend; } # Add headers for bot requests location @backend { if ($is_linkedinbot) { add_header Cache-Control "public, max-age=3600"; add_header X-Robots-Tag "noarchive"; } proxy_pass http://backend; } }

Should You Block This Bot?

Recommendations based on your website type:

Site Type Recommendation Reasoning
E-commerce Optional Evaluate based on bandwidth usage vs. benefits
Blog/News Allow Increases content reach and discoverability
SaaS Application Block No benefit for application interfaces; preserve resources
Documentation Selective Allow for public docs, block for internal docs
Corporate Site Limit Allow for public pages, block sensitive areas like intranets

Advanced robots.txt Configurations

E-commerce Site Configuration

User-agent: LinkedInBot Crawl-delay: 5 Disallow: /cart/ Disallow: /checkout/ Disallow: /my-account/ Disallow: /api/ Disallow: /*?sort= Disallow: /*?filter= Disallow: /*&page= Allow: /products/ Allow: /categories/ Sitemap: https://example.com/sitemap.xml

Publishing/Blog Configuration

User-agent: LinkedInBot Crawl-delay: 10 Disallow: /wp-admin/ Disallow: /drafts/ Disallow: /preview/ Disallow: /*?replytocom= Allow: /

SaaS/Application Configuration

User-agent: LinkedInBot Disallow: /app/ Disallow: /api/ Disallow: /dashboard/ Disallow: /settings/ Allow: / Allow: /pricing/ Allow: /features/ Allow: /docs/

Quick Reference

User Agent Match

LinkedInBot

Robots.txt Name

LinkedInBot

Category

social

Respects robots.txt

Yes
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